In order to go to loader menu, all you need to do is press "ESC" while powering up the device. Attached is a log file to guide you. 


MyLoader version 2.56.0612
System memory 32MB

Probing for Serial flash ...
Found SPI serial flash
Flash memory 4MB

USB   scanning bus for devices... 1 USB Device(s) found
       scanning bus for storage devices... 0 Storage Device(s) found
No supported USB Flash disk found

MDIO PHY scan
PHY ID [3] = 004d-d021
Link Up, Full Duplex, 100 Mbps

Load Firmware

Loading Firmware .
Main Menu

1 - Load Firmware
2 - Load Program
3 - BIOS Setup
4 - Fdisk Utility
5 - Update Flash (Binary Mode)
6 - Update Firmware (Image Mode)
7 - Reboot System
8 - Memory Test
9 - USB Flash